There are no shortage of beauty Instagrammers on social media, but it can be a minefield to navigate when you’re looking for some good inspo amongst the amateurs. From the makeup divas, to the skincare experts, sometimes it’s good to go by numbers (of real followers, that is) when choosing who to follow on the gram. that’s why LOOKFANTASTIC’s Skinfluencer Index has looked at the Aussie beauty influencers with the biggest following across TikTok and Instagram.
Australian models Stefania Ferrario and Natalie Rose are Australia’s most popular beauty influencers on the list, known for sharing their favourite skincare and beauty products to over 1 million followers each.
As for skincare, Jade Marie is Australia’s third favourite, boasting over 10 years of experience in the industry.
Check out the full list above.