The product is P'ure Papaycare Ointment, and it will be sold in Goop's popup stores around the US and Canada over the next six weeks, which will be found in Nordstrom.
It was chosen to be sold at the stores due to its clean formula, featuring just five ingredients: papaya, shea butter, calendula, macadamia oil and jojoba oil.
The product was created by naturopath Daniel Baden, and has been recommended for use on dry skin, chapped lips, cracked nipples from breastfeeding and recovery from laser and skin rejuvenation treatments.
The ointment goes for $9.90 for the small tube (25g) or $19.95 for the large (100g).
We're all for a moisturising lip balm!